Our business is built upon our strong, ongoing relationships with buyers. Our role is not to come between parties in rice transactions, but to serve as an informed, supportive link that enhances the buyer/supplier relationship to their mutual benefit. Our activities help rice buyers to:
- Identify new sources of demand for their product and guide them when to buy.
- Gain another informed perspective on where the market is heading.
- Understand the buyers point of view.
- Make sure buyers have realistic price and delivery expectations.
- Facilitate problem-solving.
- Demonstrate the credibility of their positions and viewpoints.
- Meet delivery schedules when supply is short or mill timing is off.
- Make offers confidentially when appropriate.